Apex Home Loans :: Mission Statement

Our mission is to create "raving fans," which we see as clients who trust us with handling what is their largest asset and largest debt, their home and mortgage. We strive to provide a mortgage experience that is legendary, not just satisfactory, such that clients will never have to shop for a mortgage banker again and will want to share their Apex experience with their friends and family.

Our goal is the earn the right to be a trusted mortgage advisor by providing our clients with so much value that they consider us to be an integral part of helping them meet their short and long term financial goals. At this point, they have become friends, not just clients, and we will continue to serve them not just for one transaction, but for life.

How We Do It – The Apex Advantage
With regard to our clients, our true, long term relationship with the client begins with the closing. When we try to handle every transaction in a manner that creates the highest degree of client satisfaction possible, we have earned their business, as well as all of their referrals. We do this in three macro steps.

• We analyze the client's current financial situation (where they are now), and, through the interview process, establish their priorities, regarding their financial wishes (where they want to be). We then match their current financial situation and future financial wishes with a mortgage solution that is tailor made to their goals (it gets them on the road to where they want to be) that best aligns with the client’s life style. We use a series of mortgage reports to arrive at this conclusion
• Once the client and Apex Home Loans, Inc. have agreed on the loan program, we make every effort to expeditiously close the transaction with the least amount of inconvenience.
• Once the loan closes, our job truly begins. Through consistent application of our database and client retention contact program, we stay in touch with our clients on a regular basis, advising them on how to best help themselves overcome their challenges and prepare for the future through our Mortgages Under Management Program, which includes our Quarterly RateWatch Report and the ability to AutoLock a future loan.

Visit our website: http://www.apexhomeloans.com

About Apex Home Loans

There is a Difference!
Apex Home Loans, Inc. provides mortgage solutions directly to individuals and their families while also partnering with business professionals to assist their clients with the purchase of a new home, refinance of an existing mortgage, and achievement of their short and long term financial goals. Many of our clients are referrals from top Business Professionals, many of whom have also entrusted us to handle their own personal mortgages. That’s because people who know mortgages, know Apex!

Whether we are assisting a first time home buyer achieve their dream or a seasoned homeowner purchasing a multi million dollar property, our highly experienced team of Mortgage Bankers have the tools they need to provide you with a full spectrum of loan programs at a great price.

In fact, the Financial advisor, Certified Public Accountant, Real Estate Agent, or Family Law Professional, or Mediator who most likely referred you to us realizes the importance of working with reputable mortgage finance specialists. They know that instead of thinking of your mortgage as an individual transaction, we consider your immediate financing or refinancing as part of your total financial plan. Our mortgage consultants will help you determine which home loan has the lowest overall cost for you. And even after you obtain your mortgage financing, we provide you with related tax information, annual mortgage reviews, homeowner tips, and assistance locating other professionals.

“Today's smart consumers understand the value of using a locally owned independent mortgage banker that understands the dynamic of the market in which they live and work. We've done the research for you. And because we represent many lenders at once, Apex Home Loans, Inc. brings you a comprehensive range of mortgage products, rates and services. We consider all credit, limit paperwork, and feature the fast approvals and closings made possible by automated underwriting. At Apex Home Loans, Inc., we take an intelligent approach to your home-financing needs. Experience our way of doing business."